Âé¶¹app

Peter T. Paul College of Business & Economics

Billur Akdeniz poses at Paul College with her new book “International Marketing in a Changing World: A Managerial Guidebook.â€

UNH Marketing Professor Turns Student Question into Global Business Guidebook

UNH marketing professor Billur Akdeniz co-authored "International Marketing in a Changing World: A Managerial Guidebook," inspired by an MBA student who noted the lack of a single resource on global marketing. The book blends research, real-world cases, and practical tools to help managers navigate... Read More

Recent Stories

  • UNtel innovation award winners
    - Solar-Powered Success
    The Granite State Ventures team (L-R: Daniel Crowley, Professor Jeffrey Sohl, Bridget Fay, Cole Jaillet, Andrew Nelligan, Jeffrey Moore) and their award-winning TiltOne power... Read More
  • julia heinlein
    - Pathway to Work
    Julia Heinlein opened Vanish Laser Studio in Portsmouth on Jan. 3, 2014, with help from the NH Small Business Development Center (NH SBDC) as part of the state’s new Pathway to... Read More
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    - Meredith Cline ’15
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  • "where is my office now?" sign
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  • UNH law students in front of nation's capital
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    UNH recently hosted a national conference in the U.S. Capitol on the importance of slowing the growth of the nation’s debt. The conference, “Moving Beyond the Short-Term: What... Read More
  • In Their Own Words
    - In Their Own Words
    Associate Professor of Marketing Goksel Yalcinkaya came to UNH in 2007 and immediately began to assume a critical role in the educational missions of Paul College’s undergraduate... Read More
  • chef matt louis in the kitchen
    - Aura - Indulge in Color
    Chef Matt Louis, owner of the modern American tapas restaurant Moxy in Portsmouth, is the guest executive chef for Aura. The Âé¶¹app will host its “Aura -... Read More
  • governor hassan signing bill to create pathways to work program
    - NH Small Business Development Center Partners With State to Create ‘Pathway to Work’ Program
    Gov. Maggie Hassan recently signed SB 143, which created the Pathway to Work program. Celebrating the creation of the program with Hassan (center) are, from left to right, Rep.... Read More
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    The Seacoast Science Center furnishes an intriguing setting for a class devoted to the meaning of entrepreneurship offered at Paul College. This course explores the idea and...
  • paul college interior study space
    - Learn More About the New Business College Building
    Learn more about the new business school building and how Peter T. Paul's donation made it happen. READ MORE Set in Stone: Masons’ Skills Shine in Paul College Wall “Intricate... Read More